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Convert Ad Clicks into WhatsApp Conversations

Run Facebook and Instagram ads that open a WhatsApp chat, capturing leads at 5x the rate of landing pages.

The Problem

Traditional ads send users to landing pages where 95% bounce without converting. Form fills are impersonal and create a follow-up gap. By the time a sales rep calls, the prospect has moved on. Ad spend is wasted on clicks that never turn into conversations.

The SuperWaba Solution

SuperWaba powers click-to-WhatsApp ads that open an instant conversation when someone clicks your Facebook or Instagram ad. The AI chatbot greets them, qualifies their interest, and captures their details, all in the natural flow of a WhatsApp chat. No landing pages, no forms, no delays.

How It Works

  1. 1

    Create your ad campaign

    Set up a Facebook or Instagram ad with the 'Send Message to WhatsApp' objective.

  2. 2

    Design the welcome flow

    Build the first-message experience that greets ad clickers and asks qualifying questions.

  3. 3

    Configure lead capture

    Set up automatic contact creation and tagging based on the ad campaign and responses.

  4. 4

    Route qualified leads

    Automatically assign hot leads to sales reps and enter others into nurture sequences.

  5. 5

    Track ROAS

    Measure cost-per-conversation, qualification rate, and return on ad spend per campaign.

Key Benefits

  • 5x higher lead capture rate compared to landing page forms
  • Instant conversation starts the moment someone clicks your ad
  • AI chatbot qualifies leads automatically without human delay
  • Track full funnel from ad click to WhatsApp conversation to sale
  • Works with Facebook, Instagram, and Meta ad platforms

Related Resources

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